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Leisure time incentives for escape rooms: Entertainment or Craving?
Ofir was the lead assistant in a research group that focused on the Escape Room industry in Israel. During his talk he will present some of the conclusions of the research that can assist many Escape Room owners from around the world. He wants to show visitors of Up The Game what they learned two years of research that can help them understand more about their customers and peers.
About Ofir Rob
Ofir Rob is an Escape Room owner from Israel and also works as a marketing automation engineer that is specialised in the Escape Room industry. Since 2018 he is also the acting lead Escape Room research assistant at the Tel-Hai Academic College.